A-B Expanding Micholob Lineup

[Barley-Davidson]

Look for a dry hopped pale ale, dunkel weisse, marzen and irish red.

The michelob label is also going to absorb the A-B faux-micros; shock top, stone mill organic, jack's pumpkin spice, winter's bourbon cask, sun dog amber wheat and beach bum blonde.

I just wish they'd bring back the funky mic bottle
http://tbn0.google.com/images?q=tbn:FBZZp50pMRDgiM:http://kozmicdreams.com/images/Home%2520and%2520Collections/bottles/michelobsmall.jpg

[Ronthered]

winter's bourbon cask... I thought that was a pretty good beer for coming from AB

[Shenanigans]

Their Irish Red came out yesterday. Gonna see if I can find some tonight.

[DrunkenSatyr]

Wow.. I have tried all of those and not one single beer will ever make it back into my house.

[Lerxst]

I've not seen any of these beers around my way...Though, it wouldn't be hard for me to miss since I don't usually scan the BMC area of the coolers.

I like the idea of the expanded BMC product line in theory but application & long term commitment is where they usually fall short. It always seems like they are quick to jump on trends then just as quick, abandon the brand or product when the segment cools down..or just put out a weird half-effort version of the style.

[-Dan-]

I haven't seen those beer at bars or stores. It looks like that stuff just doesn't exist around here even though I notice the occasional billboard.

[NWernBrewer]

I really haven't bothered trying them. If it is the best offering in a bar I might grab one.

Actually I take that back - I have had the Bare Knuckle Stout. Not a bad breakfast beer but that is about it.